Cathy, Author at marketingstrategyinsider.com

Dofollow vs Nofollow Links Does It Still Matter?

You’ve probably heard the terms dofollow and nofollow in SEO conversations. But what do they actually mean? More importantly — […]

You’ve probably seen the term “domain authority” thrown around in SEO conversations. Maybe you checked your score and felt confused

Most beginners assume that writing good content is enough. Publish consistently, optimize your pages, and the rankings will follow. The

Every link building guide ends the same way. Buy links. Hire an agency. Pay for placements. For bloggers working with

There is a moment every blogger and business owner eventually faces. The content is written, the page is optimized, the

Let’s talk honestly for a second. You publish a blog post, you feel good about it… and then you keep

Creating blog posts that rank well on search engines while still engaging readers is both an art and a strategy.

Publishing a blog post is only half the work. If your content is not optimized properly, it may never reach

If you’ve started learning SEO or blogging, you’ve probably come across the terms “long tail keywords” and “short tail keywords.”

If you’ve ever tried to rank a blog post on search engines, you’ve likely come across the term “keyword difficulty”.